Powering the Future of Hospitality Today

Hotels and restaurants face a host of challenges in today’s ever-changing marketplace, from aging legacy systems to rising costs. Quickly evolving consumer expectations—increasingly driven by new digital capabilities—are pushing brands to offer greater speed, convenience, and personalization.

In a 2020 survey, 62 percent of customers cited convenience as the number one reason for choosing a restaurant.1 In one hotel study, more than 78 percent claimed they will only engage with personalized offers.2

More than ever, technology is vital to meeting such customer expectations. A proven innovator with a vibrant ecosystem of leading technology partners, Intel helps you put the right kind of analytics and artificial intelligence (AI) exactly where it is needed. That means an enhanced view of operations, greater customer loyalty and safety, more efficiency through automation, and an overall better experience for your customers.

Transforming the Hotel Guest Experience

As they address changing customer expectations, from increased attention on health and data security to streamlined transactions and more immersive experiences, hotels are struggling with how to scale new smart solutions across potentially many locations. A lack of standardization has been an ongoing challenge, limiting system interoperability—and the sharing of data critical for providing seamless, personalized experiences.

Intel and its partner ecosystem offer prevalidated solutions to help guests and staff interact and transact seamlessly across the property through different technology touchpoints. Hotels powered by the latest Intel® architecture bring a range of exciting opportunities for enhanced immersive guest experiences and improved operational efficiencies.

Hospitality Customer Story

Restaurants Reimagine Customer Engagement

Third-party websites and apps, such as food delivery platforms and review sites, are putting pressure on restaurants to streamline the customer experience. Rising labor costs are accelerating the pursuit of new operational efficiencies. Infrastructure and interoperability hurdles demand more-seamless connections between the front and back of house to boost productivity, conserve costs, and improve service.

Intel brings the deep experience and broad portfolio of solutions to help you meet today’s unique challenges. By empowering you to increase system performance, do more with less, and quickly deploy new tools, Intel supports a future for restaurants built around the customer experience.

Restaurant Customer Stories

Burger King Improves Experience and Sales with AI

Learn how Burger King used AI to develop customized recommendations that considered not only customer order behavior but also contextual information like weather, time, and location.

Read about Burger King recommender ›

Learn more about QSR technologies ›


Lee’s Famous Recipe Chicken Restaurant Automates Its Drive-Thrus

Learn how Lee’s Famous Recipe Chicken Restaurant is using conversational AI to speed service and shorten wait times in its drive-thrus.

Explore Lee’s use of AI ›

Product and Performance Information

1Deloitte surveys, December 2019 and June 2020.